Core values

Customer Focus

Everything we do makes sense only when it brings value to our customers. We make every decision and measure every outcome based on how well it serves their needs.


We each understand our role and commit to carry out the tasks to the best of our ability.

Growth Mindset

We recognize that our talents, creativity, and strengths are nurtured through constant effort, continuous learning, and persistence. We accept challenges as opportunities to learn and grow.

Forward Thinking

We invest in the future of the e-commerce industry. We base on the past and data to anticipate and respond to possible changes in the future.

Result Focus

We focus on the final result. We always set clear goals for every project, every action and be flexible in applying tactics to achieve them.